Visionary Entrepreneurs

Visionaries live life to the fullest.

Many entrepreneurs are visionaries, but not every entrepreneur is a visionary.

Why does being a visionary something that every entrepreneur should aspire?

It begins with my formula for the initial success need to drive the business.

Your customers need to find you.

No matter how amazing your product or service is, your business will not succeed unless you have established a very special connection with your customer.

So you begin with the marketing.

A flyer, a brochure and a business card seem to be common denominator marketing tools for all businesses.

Sound familiar so far?

In these flyers, brochures and business card, the non visionary entrepreneur fills in a great deal of space with words which are focused on attracting the customer to the business.

Entrepreneurs have shared with me these words and they all ring with the same theme.

They are boring.

Discounts, service and contact information are included.

There is nothing in this litany of words which excites the customer and drives them to your business.

Visionaries don't have that problem.

Visionary entrepreneurs know just how to make it very tempting for a new customer to try their business.

When I teach MOVIES to entrepreneurs, this is the MOVIE they want to see.

They believe if they can create the MOVIE in their mind which indicates to them how the customer will be attracted to their business, their business will soar.

And this is inimical to all visionary entrepreneurs. They have unlimited confidence in their product or service.

They have low levels of confidence in their ability to attract the customer.

The quality of their product or service will ultimately mean nothing, if the customer doesn't bother to call.

I teach MOVIES.

I teach the average entrepreneur to become the visionary entrepreneur.

They learn to see their business through their customer's eyes.

Are you an entrepreneur or a visionary entrepreneur?

I believe you know the answer to that question.

Your customers have answered it for you.